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STIGMA TYPEFACE
Concept:
Stigma on mental health.
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Brief:
Mental Health carries a huge stigma that needs to be addressed in order to help to erase it.
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#TypeDesign #Typography
Execution:
Series of experiments around this concept that ended on the creation of the Stigma Typeface.
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This typeface plays with negative space and distortion of reality caused by the stigma on each individual suffering from mental health.
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The design combines two current typefaces and plays with one of the definitions first definitions of stigma: "via Latin from Greek stigma ‘a mark made by a pointed instrument, a dot".
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*2019
Final Stigma typeface
Final Stigma typeface cut on persplex. Exploration with physicality and textures
Creative process
Sketches and prototypes. Experimental design mixing media, exploring textures and techniques around the concept of stigma on mental health.
Typeface design process - development of "stigma" concept and exploration through materials
Typeface design process - depression concept
Typeface design process - modular typeface playing with cut-out effect
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